Anatomy of rich snippets, schema and microdata

To improvise search result Google team always strive to do smart work and always try to find best solution that can provide exact result to their user. One of their several strategies is structured data that accentuates website content and provide in-detail information to user.  

What are Rich Snippets?

Rich snippets were introduced by Google in 2009 to help user by delivering information that is beneficial for users to make decisions before clicking. This information helps user to get information without clicking any website.

Where you can use it?

Rich Snippets for Merchandise

If you are selling goods and products online these snippets would help you more, by using this you can highlight product quality, price and review of buyers that convince potential customer to purchase as per their requirement.

Rich Snippets for Recipes

If you are a culinary blogger who always add new and nutritious recipe using these snippets you can highlight it through image, and add recipe description and that can entice users and allure them to visit your website.

Rich Snippets for Remarks and for event

Rating and review are two face of a coin rating describes”in scale” format while on the other hand review you have content to quantify any product and services. But when you demand both at same time rich snippets remark is best option for you where you can see the remark and rating in a glance.

In the same way such rich snippets is also used for video, article and application.

How to Implement

 There are mainly three way to add snippets with you website using

Microdata

RDFA

JSON-LD

Benefits

Eye Catching result

The website that contains rich snippets displays their result in structured format. Such as image, reviews and rating that tempt user to click and entered into website.

Boost organic traffic

With structured data you can get vast number of visitors on your website that is a real blessing for any online business.  Using snippet within your website you can get high number of CTR and lack number of bounce rate.

Foster Ranking in SERP’s

Google give more priority to structured website that contains snippets.  Hence adding snippet within your website is good to improvise ranking in SERP’s.   

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Most Efficient Wordpress Plugin That Foster Development Easier

If you have a WordPress website this info-graphics is meant for you. Here you can know about stupendous plugins of WordPress that can be beneficial to enhance your website functionality and security. To know more about Custom Web Development, App Development Company or advent of new technology in web design and development go through Gravita Infotech Ltd.

A Comparison Between Magento vs. Prestashop vs. Opencart

Hey tech lovers, today through this infographic we throw some light on the three major eCommerce CMS platform that helps to pursue the one for their business. Follow us if you love to update yourself with new advent in eCommerce website design, software development services and current Digital marketing strategies.

Follow Steps to Get a Cutting Edge Web Design

What people wish when they browse a website, Easy navigation, Great design and fast loading speed? You are thinking what’s new about this, everyone know it. But Wait! Here we throw some light on the strategy that will streamline your business if you follow in right way from the inception of website design and development. To know more about Internet Marketing Company, SEO Marketing Services, SMO or advent of new technology in Website Development Company go through Gravita Infotech Ltd.

7 Easy Steps to Optimize Your Website Health

If you dispirited with your website onsite factors and willing to amend them you must read this infographic. Here we add all major technique that can heal your website On-page factor if you follow them. For more detail and information on SEO Services Company, Social Media Company and many other onsite factors go on our website at Gravita Infotech Ltd.

Buttress of Bootstrap in Web Designing

Technology is continuously changes, new technology arrive and replace old tech. Same rule follow with web designing new technology advent and impetuous the layout of web design. Bootstrap is one of these technology that get revolution in web designing.  Now the scenario of web designing has completely changed. Also if you are looking for an SEO and SMO services provider & Web Development Company In India. Visit Gravita Infotech Ltd.

What You Need To Drum Up Your Business Services on LinkedIn

In past few years LinkedIn has become popular among the professional, and every person want their linkedIn profile to look professional and attract big corporates. If you aspire to enhance your LinkedIn profile, read through this info-graph and follow the suggestion given here. Also if you are looking for a Web design & development company, digital marketing company, SEO Company India and SMO services provider company. Visit Gravita Infotech.

LEAD By Excellence POWERED by Technology

Follow Step By Step Process to Streamline a Great Website Development

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Innovation in Web Designing

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Plunge Into the World of Internet

Internet is the fastest growing medium that thrives with globalization. In this digital era, for getting information in miscellaneous topic we take the support of internet. With is info-graphics author want to acquaint their tech lovers with the growth of Internet. Author is a digital marketing expert who expert in all promotional strategy from social media optimization to web designing.

World’s Top 4 Promotional Strategy

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Explore the World of Pinterest

Most of the people are avid to make their pinterest profile more exquisite and business oriented but they don’t know how it can be effectively executed. Hence for those people Gravita Infotech has created this info graph to make them accustom with this and glorify their presence on pinterest. This info-graph contains all the strategy that helps you to get potential traffic. This infograph is designed and developed by Gravita Infotech. Gravita Infotech is a versatile Web Design and Development Services Company India. We cater our client best IT solution by providing several technical services at every step from Website development to online promotion.

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Secure Your WordPress Site with These Onsite Adaptations

WordPress is world’s most used platform for website development due to its fast and easy development approach. But if we equate WordPress with other CMS platform we can see that WordPress is not acknowledge more secure and safe way to develop a website. This info-graph brought to you by Gravita Infotech (web application development), involves such great way using them you can secure your WordPress site.

TOP 7 Digital Marketing Trend to Watch out This 2015

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An Overview About .htaccess

.htaccess file is a directory-level configuration file that is used with apache server to enable the additional feature such as 301 and 302 redirect, block IP, Change server signature and many more. To create an .htaccess file you can use any text editor the only thing that matter is when you upload your .htacces file it must be in “ASCII” mode.

Below we have listed few benefits of .htaccess that make them desirable among developer and digital marketer. 

Redirect Page

This feature give you the authority to redirect your any internal page with another page. Hence if you want to relocate visitors from old page to new one, you can redirect it.

Redirect /Old/ http://www.yourdomain.com/New/index.html

Offer authorized user accessibility 

It is one of the most important and famous feature of .htaccess. With this feature you can allow limited user to access the website or particular area of website you want to be” password protected”

AuthName "Member's Area Name"

AuthUserFile /path/to/password/file/.htpasswd

AuthType Basic

require valid-user

Block spam Traffic

You can also block traffic from any spam domain or IP address on your website with the support of .htaccess. Hence if you are eager to block any IP or domain and don’t want traffic from that IP, you can block it.

order allow,deny

deny from 458.0.8.0

deny from 823.4.6.9

allow from all

Assist SSI with .htaccess

Acronym SSI refer to “Server Side Includes”, these are the significant tags which are used in HTML document file to call CGI script. Hence if you modify your content using .htaccess it will not occupy more disk space. To enable SSI on your website you need to create an .htaccess file as listed below.

AddHandler server-parsed .html

Conceal Directory Listing

With the support of .htaccess you can also hide the directory listing for instance if your website involves a directory containing important data that you don’t want to be publicly visible. You can prevent viewing of your data using .htacces. To prevent your directory you just need to add extension with the below code.

IndexIgnore *

Media File Download option

If you want to make sure that your media file will always download rather than run on browser. It should be possible with create an .htaccess file. 

AddType application/octet-stream .zip .mp3 .mp4

Update time zone and Server Signature

You can also update your server time zone using below code in .htaccess file.

SetEnv TZ America/Indianapolis

Also With .htaccess you can update or remove your server signature. 

ServerSignature EMail

SetEnv SERVER_ADMIN nospace@pleasenospace.com

An Overview About .htaccess

Hello techno-savvies, this time round Gravita InfoTech has designed this info-graph to emphasize the benefits of .htaccess. We also add source code to call action when required. To get more information in regards to the SEO Services, Website development & web design and relevant technical topic visit our site at Gravita InfoTech.

Functions of Cake PHP That Entice Every Developer

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Advantages of HTML5 Over HTML4

HTML5 is the advanced version of markup language for structuring the data of webpage to makes them attractive and easy to be understood by the visitors. Before the launching of HTML5 the dynasty of HTML 4 was used by everyone across the globe, but with the launch of HTML5 people loved this platform for structuring their websites. With this info-graph we want to highlight few asset of HTML5 over HTML4. Gravita Infotech is a leading website design and professional web development company India, offering professional website design and best web development services at reasonable prices.

Save Money Through Smart Shopping

In this techno savvy world there are still many people who balk to shop online. They believe purchasing any product online is not as secure as offline purchasing. But is it true? The answer is No, it totally depends on you how smart and astute buyer you are. Purchasing a product online is similar to offline purchasing the only thing that separate them is that, in offline purchasing you need to wander around to purchase while in online shopping with the comfort of home you can purchase online without any pain.

If you haven’t purchased online and are baffled to purchase, this blog would enlighten you with few advantages of online purchasing that will help you to filter the best product at affordable price.

Advantages
Free Shipping

Several online dealers give free shipping to their customer. With free shipping you will acquit from the hassle of additional transportation charges that prove be serendipity. Hence you should search the online dealers who offer free delivery.

No Need to Wander Around

We all know that it’s tedious to go outside for shopping .But with the advent of internet it’s quite easy to shop. Now you no need to go anywhere, using internet you can purchase numerous things with the comfort of your home. Also you reach to several dealers to that are abstruse in offline shopping.

Get Offers

In online shopping you can get several bonanzas on festival session. Such online dealer also offer voucher and points on purchase that cut the cost in other purchase form there site. These benefits you will never get in offline shopping.

How to Spot an Authentic Dealer
Get the Support of Comparison Sites

If you are not good in surfing over the internet or you use mobile device for search the product its best to go through comparisons sites, these sites helps you by bring in your search relevant result. Now its hanky dory to zero in a product on single platform rather than go different platform for compare the price of product.

Give More Weightage to Buyer’s Reviews

Smart users are always checking the other buyer’s reviews when he plans to pick the products. They give more weightage to buyer’s reviews and rating on the products. Always read all terms and condition to know there cancellation, return and shipping policy. Never purchase any product online without reading their terms and conditions otherwise you can never claim them if the product have any issue.